The Response Essay Example | Topics and Well Written Essays - 2000 words

The Response - Essay Example The prisoner’s contention that he can't give any more data about himself that could maybe help to the advancement of the case in the event that he can't take a gander at the confirmations against him, is entirely sensible. Their scrutinizing and keeping of the detainee carry the appointed authorities to look at, their activities too in light of the different contemplations, for example, the political and good laws which appear to negate what should be finished. According to the law, the detainee has his privileges that should be regarded however there are likewise various issues, for example, security that should be enormously thought of. Here emerges the issue on how the JAG must settle on this circumstance. To enable the JAG to settle on the issue, this paper will examine a few ways of thinking of incredible scholars, for example, Hammurabi, Moses and Cicero so as to edify and direct him through an all around thought and exceptionally educated goals. In the code of Hammurabi, doubt isn't sufficient for one to be rebuffed. The prisoner has been detained for a long time as of now without even enough proof against him. During the consultation, the adjudicators asserted that they have proofs against the detainee, making him a danger to mankind. In any case, during their pondering, the adjudicators needed to concede that the cases against the detainee are insufficient to demonstrate him blameworthy as charged. Taking a gander at the code of Hammurabi, the appointed authorities had all the privilege and motivation to scrutinize the legitimate status of the conference. There was insufficient proof that was created against the blamed yet he was as yet detained for a long time. The prisoner was deprived of his privileges to play out his obligations and duties toward his family and to improve his life or even to practice his specialty and aptitudes. He has been detained dependent on the declarations of an obscure source who, despite what m ight be expected, can likewise be viewed as faulty. On the issue about the status of the meeting, it could be viewed as that it was only an

1990 Turing Award Essays - Multics, Compatible Time-Sharing System

1990 Turing Award Essays - Multics, Compatible Time-Sharing System 1990 Turing Award As per the Association for Computing Machinery, (ACM) the A.M. Turing Award is the most esteemed specialized honor with a prize of $250,000. The Turing Award is given to a part or individuals from the registering network that has contributed a significant specialized significance to the PC field. (ACM's Turing Award.) The Turing Award has been named the ?most noteworthy qualification in Computer science? what's more, the ?Nobel Prize of processing?. This honor adds to the ACM?s crucial ?advance figuring as a science and a calling?. (Geringer) The Turing Award is named after Alan Mathison Turing, a British mathematician, who is ?credited for being the Father of hypothetical software engineering and man-made brainpower?. (Homer) The principal grant was given out in 1966 and the Association for Computing Machinery has been giving them out each year since. In 1990, Fernando Jos? Corby Corbat? gotten the Turing Award for his work in ?sorting out the ideas and driving the advancement of the broadly useful, huge scope, time-sharing and asset sharing PC frameworks?. Corbat? was conceived on July 1, 1926 in Oakland, California. He got his bachelor?s qualification from the California Institute of Technology in 1950, and afterward proceeded to get his Ph.D. in material science from the Massachusetts Institute of Technology in 1956. Subsequent to getting his Ph.D., he joined MIT?s Computation Center and before long was designated Associate Professor in 1962. In 1965, he got elevated to a Professor and afterward during 1974 to 1993 he was Associate Department Head for Computer Science and Engineering. (Conte) Corbats work with time-sharing PC frameworks began in November 1961, at the MIT Computation Center, when ?an early form of the Compatible Time-Sharing System (CTSS) was first illustrated?. (Csail) Timesharing, driven by the need to build intuitiveness among client and PC and usability of the PC, permits an enormous number of clients to interface with the PC all the while. It includes associating different quantities of consoles to a solitary, focal PC. Each support is apportioned a period cut of the focal computer?s time, as the focal PC designates its time by exchanging between the user?s applications and issues and ?it appears to the client that s/he has total access to the focal PC.? (1963 Timesharing: A Solution to Computer Bottlenecks)The Compatible Time-Sharing System in the IBM 7094 computerized PC timesharing working framework was utilized as the programming and troubleshooting instrument. (Vleck) In 1964, Corbats new information on various access frameworks bloomed into the production of another framework called Multics (Multiplexed Information and Computing Service). This new framework likewise upheld an online reconfiguration, which permitted focal preparing units, memory banks, and plate drives can be included or expelled while the framework was all the while working. Multics was one of the most punctual multiprocessor frameworks since it upheld various CPUs. Furthermore, it was the main major working framework to have a protected framework from the start, which lead to progressively make sure about frameworks and prefigured current security building methods. Multics was the primary working framework to give a various leveled document framework, which implies that records could have numerous names and connections between catalogs were bolstered. In 1973, Multics turned into the ?premise of a business framework? that Honeywell Information Systems, Incorporated advertised. ( Conte) The PC progresses that Corbat? has added to the world have been effective. CTSS was persuasive on the grounds that it demonstrated that time-sharing was reasonable in light of the fact that it gave methods for performing various tasks and multiprogramming, which is as yet noteworthy and vital for today?s PCs. This gave new applications and projects to be made and utilized on the grounds that PCs were not, at this point single-use machines. A semi-ongoing creation that has brought back the idea of time-sharing is, where corporate server homesteads can have a huge number of clients that all offer normal assets. (Csail) CTSS additionally had one of the first between client message usage. This pre-matured electronic mail and email is one of the most widely recognized methods of correspondence in these current occasions. (Homer) likewise, Multics was the main ground-breaking multi-processor figuring machine, which set the preparation for the entirety of the multi-handling machines that ar e so well known today. Multics straightforwardly motivated AT&T to create Unix, another performing multiple tasks and multi-client PC working framework. Unix?s direct relatives are as yet utilized today in working frameworks like Linux and these relatives were

UNDER ARMOUR

UNDER ARMOUR Under Armour Home›Marketing Posts›Under Armour Marketing PostsINTRODUCTIONPromotion is a very vital component that every business should adopt for success in its operations. The company that is covered in this article is Under Armour and in this session, the focus is based on a comprehensive analysis of the promotion mix. The promotion mix will involve the analysis of the direct marketing, public relations, sale promotion, and advertising together with the communication mix.UNDER ARMOUR: Mission statement The mission of Under Armour is to ensure that they are able to provide the world   with products that are advanced technically, whose engineering is enhanced through superior construction of the fabric, fashionable management of the moisture and innovation that is proven (Under Armour, 2007).ProductsThe under Armour products are aimed at providing catering to men, women as well as young athletes of all levels, size and shape. The products offered are limited to three major appa rel lines that are consistent of HotGear for competition during the hot weather, ColdGear for cold weather together with AllSeasonGear which are specially designed to adapt to both weather. Limited athletic footwear are also offered including the football cleats. Recently, Under Armour has been on a mission geared towards creation of other footwear types specifically for other sporting activities. With the new line of product in place, there is hope that Under Armour will be able to compete at all the levels and aspects.Competitors In the market of sports apparel has been characterized with competition which has over has been dominant in this retail industry for more than 20 years (Mercurio, 2009). The major competitors in this industry are inclusive of Adidas, Columbia Sportswear and Nike. These companies have been listed in many records as the strongest competitors to Under Armour. The foundation of Nike is dated back to 1972 whereas Adidas foundation dates back to 1924. It is obv ious that the period that these competitors have been in business is long together with the market experience by far exceeds that of Under Armour in the industry, based on its foundation which is in 1996 (Under Armour, 2007. There is in addition a striking similarity in the type of products that are carried by each company. In all these companies, they manufacture shirts that are “moisture- wicking”, various clothing for athletic use together with athletic shoe lines. In addition, the pricing is very similar; factors that have resulted in a very strong rivalry in the sports apparel companies. The intensification of this rivalry has been commensurate with the increase in the competitor number. There is a similarity in all these companies which are all in the apparel industry making Under Armour to operate in an industry characterized with intensive competition.Competitive advantage The Under Armour competitive advantage is enhanced by the company’s strong will for innovativenes s through which it is able to come up with new products ahead of the competitors. This does not mean that these competitors do not make effort to catch up, however, by the time they try to catch up, the company comes up with another innovative idea through which it is able to stay ahead in the market. For instance, initially, Under Armour has been involved in designing a fabric through use of a combination of elastane and polyester through which the moisture would be kept out of the body. The initial outcome was market domination depicting a competitive advantage. However, this technology was countered by Nike introduction of Dri-FIT technology. This competition was maintained a stiff level and in the process acted as a barrier to the new small companies entrants into the market, therefore creating a territory where the market can be dominated by only a few industrial giants.Therefore, as noted above, the innovation enhances Under Armour to grow ahead of the competitors. Whereas the large competitors have a high recognition in the market, the selling of their products is mainly based on the name of the company. However, entering of Under Armour into this competitive is not very strongly attributed to its name but to the products performance and quality. Through incorporation of the existing skills of the company as well as the know-how on technology, they have the opportunity of entering new lines of the product.TARGET MARKET AND PRODUCT STRATEGYTarget market Under Armour target market is inclusive of the children, youths and adults that are physically fit. The new strategy is driving the company into exploring new markets in which it can be able to sell its products. With the ambition of succeeding on the soccer front in Western Europe, Under Armour is considering targeting Asia and South America in marketing its soccer cleat. Whereas it factual that the competitor Adidas holds the European soccer market, there is a representation of a growing market in South America and Asia, a market that is targeted by Under Armour based on the fact that there is no strong preference in the products from America. Therefore, the new target market that is spelling another dawn for Under Armour is the soccer clubs.Product categoriesUnder Armour has developed many products which enhance its ability to differentiate from the competitors. Through the incorporation of the LockerTag technology that was created by Plank (the initiator of Under Armour), one of the product categories of the company’s products is developed. This is aimed at offering a solution to the athlete apparel problem of getting a mix up in the locker room. In addition, other products that are created by Under Armour are; Cold Gear, Heat Gear together with AllSeason Gear. These categories are designed to ensure that the consumers are kept cold during the warm weather, warm during the cold weather as well as maintaining their comfort during all the weather types. In each of the gear line, a choice is also provided between three types of fit; lose, fit and compression. Through specializing on a specific line of products therefore enhancing expertise, Under Armour has been able to maintain a competitive advantage over the competitors. The company clearly knows the market that it is targeting and goes ahead to design the specific products that will maximize satisfaction to these consumers.DISTRIBUTION STRATEGYDistribution logisticsIn order to be able to explore the areas in the world that have not been tapped, a company has to explore ways through which the distribution logistics can be improved (Thompson et al., 2007). Majority of the Under Armour products are packaged and distributed through two facilities of distribution that are located in Maryland, Glen Burnie. The high bay facility is the first distribution facility that was built in 2000. The second high bay facility was manufactured in 2003 in which 200,000 square feet is occupied by the company. Through these distribution facilities, the company is able to meet its needs in the short run. The products of Under Armour are in addition distributed in Europe through a provider of third party logistics that is based in Tilburg.Physical facilityIn order to facilitate the production and retailing of the products, a retailer’s physical facility is usually very essential. Under Armour have an office in Hong Kong which not only acts as the retail outlet bot also supports the efforts of sourcing, manufacturing together with quality assurance. In addition, the China office is used for the purpose of providing support to quality assurance in the effort to develop the high quality footwear products. The Maryland distribution facility is readily available to the customers who have specific needs. In this retail shop, there is a stock of various fabrics and various colors which in addition assists in building and shipment of the products that are on strict deadlines. Through these stores, a competitiv e advantage is enhanced to the company through ensuring it has the ability to provide a specialized service to the customers.PROMOTION STRATEGYPromotion mixMarketing communication mix: Through the marketing mix, a specific combination of tools is provided through which Under Armour has been able to meet its communication objectives in marketing. According to Christ (2011), these tools are inclusive of are inclusive of personal sales, sales promotion, direct marketing, advertisement together with public relations. In Under Armour, public relations, direct marketing, advertisement together with sales promotion are employed in the process of communicating its product to the consumers.Advertising: There are various approaches that are used by Under Armour in advertisement of its products. Through advertisement, there is paid presentation which is utilized in the communication mix of marketing (Riley, 2010). The main approach that Under Armour uses in advertisement in commercials is the television. However, Under Armour had not commenced its first advertisement in television until the year 2001, six years after its foundation. In addition to use of television as its primary advertisement source, it has also utilized the bill boards and magazines. As evident, Under Armour primarily targets the football players in its marketing based on the use of slogans on advertisement such as ‘Click- Clack”. In addition, there is an official websites that Under Armour together with catalogs for sporting goods.Direct marketing: Through the use of direct marketing, Under Armour is able to communicate with its customers coupled with enticing them through the website to place orders for their merchandise. Mainly, what is used by Under Armour is direct mail, email, together with catalogs to enhance direct marketing interaction with the customers. In addition, the customers can place a request for a catalog through the website, which is simply done through ensuring that the address and name of the customer is put on the website. Under Armour customers are in addition given the option of leaving their address to ensure the company frequently updates them on the promotions and news (Under Armour, 2007).Sales promotion: Under Armour least uses sales promotion when in comparison to the other approaches. Even though sales promotion is usually not highly used by Under Armour in its product sale, there are subtle things that are used by Under Armour that can be compared to promotions. One of the approaches that have been used is that of free shipment for the goods ordered through the website. In most cases, this promotional opportunity is highly used based on the fact that it is very easy for the Under Armour shoppers to have such an expenditure online, if certain sports items are needed by them. In addition, if the customers place frequent orders online, it is possible for them being sent rebates and coupons during the next purchases. In the outlets of retail, poin ts of purchase promotion are very common, which characteristically is usually on the store merchandise and not products of under Armour; to be specific.Public relations: Through this promotion approach, relationships are created and maintained with the publics, and great effort made by Under Armour is aimed at public relations utilization. What Under Armour aims at specifically maintaining is a relationship that is positive with the stakeholders. On the Under Armour website, there is a link through which the stakeholders are able to track the company’s performance. Maintenance of stakeholder relations that is of quality is important with an aim of making sure that there is a continuous supply of funds to the company by these stakeholders. The transferred information is inclusive of the press releases, quarterly reports, stock prices together with the company standings financially. This is aimed at ensuring that the company can maintain a relationship characterized with trust to th e public. Based on the fact that the company information is released in a consistent and voluntary manner, trust has been built and maintained with the stake holders.The strategy of promotion mix: A pull strategy is used by Under Armour, implying a bottom down pull of the product demand. Little assistance is required by the customers in their decision to purchase. The assumption is that the consumers already know how to use the products that they are looking for. Therefore, no assistance will be required in the decision to purchase. In relation to this strategy, substantial advertisement is used with an aim of promoting the product. In addition, the advertisements will be done through the websites and magazines.Competitive advantage Basically, the footwear and performance athletics market is characterized with rapid competition; which is inclusive of new competitors together with the competition coming from the companies that are already well established; that are seeking expansion for their production. The major competitive advantage of Under Armour over one of its major rivals; Colombia Sportswear is its large size, great potential financially together with being well enriched with resources, marketing and distribution. In addition, the strong customer recognition and operation under the economies of scale has enabled Under Armour to operate ahead of Colombia Sportswear. Besides, Under Armour has established a long term relationship with the main customers and as a result, this company has been better equipped than its competitor in inducing the preferences of the consumers through; quick adaptation to the customer needs changes, being opportunistic of the acquisitions, adoption of pricing policies that are appropriate and resources devotion to their products sale and marketing; inclusive of major advertisements, endorsement of products and media placement.PRICING STRATEGY Pricing strategy and tacticsVarious issues are usually considered in the pricing strat egy. The strategy is aimed at revenue maximization in the long run. Setting of price is done with a careful consideration of the competitors and for Under Armour, the price is mainly been maintained at the mid-range. Nike, being a more experienced competitor in the market has adopted the lower range pricing strategy through which its prices are relatively cheap in comparison to those of Under Armour and Columbia Sportswear which is also another major competitor. There is however maintenance of a price differentiation between the competitors’ products and in most cases, there are times when the prices are usually at the highest levels between the two competitors (Under Armour and Columbia Sportswear).In the process of determining the price of a product, the price adaptation by the customer is usually considered by the company because through this approach, there is enhancement of developing long term customers as well as success in the referral program (NetMBA, 2008). For competiti ve pricing establishment, cumulative quantity discount is adopted together with special discounts on shipment to encourage the customers into placing orders for more purchases. Price adaptation has also enabled Under Armour to become successful in the business growth based on the number of customers together with the profitability.Integration The process of integration for Under Armour began being non- existent based on the fact that the Plank (the founder) has pondered the company’s idea. To enhance implementation of the adopted system, the company has in the past had to integrate the employees with other firms to ensure that its projects are finished in a manner that is timely. Through the incorporation of the technology, it has been possible for the company to form integration with the sales, finance, distribution and production associates. With the company’s direction being headed for the future, there is a possibility of even more integration in the company. As the expansio n spreads to other countries, exploration is done on how distribution logistics can be enhanced in these areas. CONCLUSIONTo Under Armour, a lot of importance is not given to personal sales and public relations when it comes to the promotion mix. Although there is indication of Under Armour Representatives holding conferences, there has been a release of the future advertisement through television but not much has been announced in relation to the products of the company. In addition, the use of face to face sales by under Armour is aimed at ensuring that more customers are attracted to the products of the company, therefore making personal sales not to be a very appropriate tool. Through the incorporation of the competitive advantage as well as the competency, Under Armour has a high potential of emerging as a leader in this market. This competitive advantage can be enhanced in design, manufacturing and development of apparel that are characterized with high quality.

Sample Internship Report Reflection - 1620 Words

I am emailing you in regard to my internship. I would like to document my experience so far because I am not sure if the supervisors at the Kearney Center have my best interest at heart. I am going to have an individual supervision meeting with the supervisors on Friday 26, 2017. During the meeting, I am planning to discuss my concerns. I want to inform you of what is happening so you are not unware. The supervisors and employees are informative, helpful, resourceful, patient, and thoughtful. They have mentioned that I am doing a good job and that I learn fast. Whenever I am around, they are not extremely mean or pushy. However, there is a lot of subliminal things that I have noticed that indicates that I am unwanted. I do not†¦show more content†¦Then supervisor1 came into the office to tell supervisor2 a story. After the story was over, supervisor1 walked to the door and was finishing up something she was say, the she looked at me and said â€Å"Dumb.† Then supervisor2 and the intern said â€Å"dumb.† After her. Then she walked out of the office and started to shake her head. (This incident could be related to the story she was talking about; however, for my point of view nothing in the story was related to something being dumb since she was informing us of a car accident she had witnessed.) Majority of the week, I noticed that I was not with supervisor1 or supervisor2. Supervisor2 mentioned to me that she was sorry that the week was heck and she reinsures me that they’re not neglecting me. However, I never gave any indication that I felt neglected. Therefore, I started to pay attention to things more. I noticed that the other intern was having a lot of time seeing clients with supervisor1. Therefore, I mentioned to supervisor1 â€Å"Hey! I would like to shadow you to see your style of communicating with clients and learn more from you.† Supervisor1 said, â€Å"You’ll have your time tomorrow.† Then, that is when she mentioned â€Å"Would you like for us to make you a schedule?† I said, â€Å"to be honest, I am going with the flow this week since it’s only the beginning. I do understandShow MoreRelatedInternship Reflection Paper : Psychological Associates1712 Words   |  7 PagesInternship Reflection Paper: Psychological Associ ates During the summer of 2015, I obtained an internship at Psychological Associates. I applied for the Organizational Development Intern position during winter break of 2014. After the assessment and interview process, I was given the opportunity to expand my knowledge in the field. Psychological Associates is located in the heart of Clayton, Missouri where I immediately fell in love with the culture and atmosphere of the company. 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Professional Term Paper Writing Service - an in Depth Anaylsis on What Works and What Doesnt

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Polymer Free Essays

1. Important characteristics required for materials in Automotive Engineering Polymers have been used in the automotive industry for many decades. It is regarded as an efficient material as it is very durable and could significantly reduce production costs. We will write a custom essay sample on Polymer or any similar topic only for you Order Now However, as technology advances, new polymers are found and better alternatives are paved for the automotive industry. The vehicles we see today are very different than that of the yesteryears. This proves how far the automotive industry has advanced through technology. This eventually improved the built quality of vehicles in terms of safety, comfort, and performance. Plastics have greatly contributed to the advancement of the automotive industry. Although some may perceive that plastics yield a poorer built quality (though in some cases, it may be true), it actually is a better alternative in an engineer’s point of view. The reason why we have a contrast of opinions regarding the use of plastics is because of the type of plastics being used. Therefore, the characteristics of the material are a very important factor in achieving good built quality. The automotive industry is constantly looking for alternatives to keep the production costs low. In order to achieve that, the engineers adapted to the use of plastics on certain parts. The question was – was this a good idea? Over the years, it became evident that it really is. Hence, we see modern cars with plastic bumpers, plastic door handles, plastic mirror housing, etc. The engineers had to bear in mind that what they require is a durable and robust plastic material. They had to consider something that is able to deform upon minor collisions, and be able to return back to its original shape (reversibly deformable). The benefit of this idea is so that vehicle owners do not have to change the bumper for minor accidents. However, plastics have a limit to their reversible-deformation property. It could tolerate impacts of up to a certain degree, but beyond that, it would be a permanent deformation. But then again, it is a lot better than to repair a bumper made of metal isn’t it? Thus, the bumpers are made of materials that are able to withstand light and medium impacts. Considering the fact that plastic parts are relatively lighter than metal or wooden parts, this would improve a vehicle’s performance, which will eventually make the machine more efficient. As of today, plastic parts are known to be the most effective material that could save weight and yet be strong and durable. Cost has always been a challenge in the automotive industry. For many years, engineers have been working on alternative materials. A good example is the use of wood for certain parts like the steering. It would certainly be cheaper than steel, but come to think about the time taken to craft a circular shape out of wood, it would in the long run cost more than the latter. Thus today, we find polymers used to replace these parts because it is in fact a lot cheaper and a lot easier to build. Some car owners of the 50’s and 60’s experienced this little problem when they park their cars out in the sun. They would return to their car and grab their stainless steel door handle and â€Å"ooh!! †. Yes, it is a very good heat conductor. Very obviously, replacing a stainless steel door handle or gear knob or steering wheel with a plastic material is a brilliant idea. But the problem is whether or not it is able to withstand the heat. Many first perceived plastic products to be inferior to high temperatures. However, technology proved them wrong. We have cars today with many plastic exterior parts that are able to withstand heat for years. It is indeed very important to analyze the feasibility of the use of a different material which has not been tested before. Many considerations are taken so that the parts used are well suited for its intended purpose. Plastics have proved to be a great alternative in automotive engineering, paving a bright path towards the future. How to cite Polymer, Papers

Why Juveniles Join Gangs an Example by

Why Juveniles Join Gangs Abstract Gang membership of juveniles is the object of discussion of many concerned academicians and field workers. What drives these young members of society to resort to the allegiance and illegal activities of a gang? Through a thorough research, this paper aims to understand the different factors that contribute to youth gang membership. With these factors, it may be possible to conceptualize a feasible plan or program that will effectively prevent or lower juveniles from joining gangs. Need essay sample on "Why Juveniles Join Gangs" topic? We will write a custom essay sample specifically for you Proceed Body Gangs have been defined as a collection of individuals who have promised allegiance to one another and have named this allegiance with the purpose of elevating their status, via the formed group, through criminal activities. (Struyk, 2006) From the mere definition of a gang, it can already by ascertained that these groups are maladaptive and that any who choose to become members of such groups are in need of assistance. Over the course of history, gangs have been noted to be the cause of much of the violence occurring in certain neighborhoods. These neighborhoods are often in the lower end districts of the city the places where family income is barely above the minimum and getting by every day proves to be a struggle. Professionals involved in different sectors of society have become concerned with the growing impact these gangs have, not only on the individuals that comprise them but also on society in general. (Ramsey et al, 2003) The activities these gangs engage in are so encompassing in their scope that even those who avoid them get caught in between. Drug trafficking, gang wars and vandalizing public property are only a few examples of these activitites. The rise of juvenile participation in gangs has been the cause of much fear and unrest in many communities. The weight of having to wonder whether their children, their teenagers, and under-aged adolescents are steeped in the very same criminal activities that promise rebellious natures, violence and even death results in many efforts on the part of concerned individuals to try and prevent juvenile gang membership. It has been observed that levels of delinquency among youth skyrocket after they become gang members and decrease considerably after they exit the group. (Gordon et al, 2004) This stresses the fact that joining a gang can only increase a young individuals tendency to engage in negative and outright criminal acts. Why, however, do such young individuals join in gangs? What drives them to seek membership in such violent and shady organizations instead of other more adaptive ones? The most basic reason for individuals to participate in gangs is the fact that society has failed to provide for the basic needs of these individuals, specifically the youth. Conditions of poverty and lack of opportunities to improve their situations lead these young individuals to participate in gangs instead. Because of a feeling of want, because of the inability to access something they need, these adolescents decide to try to make their own access by joining a gang and making their own rules in a society that they feel has neglected them. In adolescents, a sense of belonging is derived from gang membership. Rejection from peers has proven to be very important in adolescents and being accepted into a setting that provides a family-like atmosphere and gives them a sense of acceptance. The status symbol of being a gang member also gives them an added sense of self-esteem. (Esbensen and Dischenes, 1998; Hixon, 1999) Most gang members are usually part of neighborhoods wherein gangs and gang violence is rampant. Becoming a member of a gang protects an individual from the violence that is fast overtaking their community. (Esbensen and Dischenes, 1998; Hixon, 1999) Gang membership is driven in part by the function of street gangs. Gangs are perceived as a source of protection in a violent world (Hixon, 1999) Having an older sibling who is a member of a gang also gives a younger individual a greater tendency to participate in gang activities. Seeing his or her older siblings experience desensitizes that younger individual from the violent activities and lifestyle that is often characteristic of gangs. Among gang members, it has been noted that males and females differ in the reasons for joining gangs. Self-esteem, for example is a good example of this. For individuals with high self-esteem, females have less inclination to join a gang but males have a higher tendency to join because of it. The factor of isolation also has different effects on individuals. Males who feel isolated will tend to shy away from gang activity whereas on females, isolation does not play a significant role in determining gang participation. Surprisingly, attachment to their mothers affected whether males would join a gang or not but did not affect females with their decision on the same matter. Also, contrary to popular belief, risk seeking behavior was found to be a good predictor of female gang membership but not of male gang membership. (Esbensen and Dischenes, 1998) Numerous studies have been conducted in the hopes of providing the groups involved in gang prevention with indicators of gang membership. Individuals who are suddenly more focused on wearing a certain color of clothing are deemed to have a higher tendency of being part of a gang. The wearing of a color that represents their gang is highly important to gang members as a means of identification to their group. The sporting of a tattoo is also common among gang members. Also, sudden increase in antisocial behavior indicates possible gang involvement. Performances in school-related activities also tend to drop for students who have involved themselves in gangs. (Struyk, 2006; Dishion et al, 2005) It is clear that many have involved themselves in the movement against youth gang membership. Gangs are not organizations for young adolescents. The lifestyle taken up by gang members is not one that these young lives should be exposed to. This paper aims to identify the definite factors that lead to gang membership in juveniles. It is hoped that understanding these factors will lead to construction of effective prevention programs and techniques. References Ramsey, A. L., Rust, J.O., & Sobel, S. M. (2003). Evaluation of the Gang Resistance and Training (GREAT) Program: a school-based prevention program. Education, 124, 297 Gordon, R.A., Lahey, B.B., Kawai, E., & Loeber, R. (2004). Antisocial behavior and youth gang membership: selection and socialization.Criminology, 42, 55-89 Struyk, R. (2006). Gangs in our schools: identifying gang indicators in our school population. The Clearing House, 80, 11-13 Esbensen, F., & Dischenes, E. (1998).A multisite examination of youth gang membership: does gender matter, Criminology, 36, 799-283 Hixon, A. L. (1999) Preventing street gang violence. American Family Physician, 59, 2121 Dishion, T. J., Nelson, S. E., & Yasui, M. (2005). Predicting early adolescent gang involvement from middle school adaptation. Journal of Clinical Child and Adolescent Psycholgoy, 34, 62-73